AS Kwadraat and Soleo join forces

The Soleo Groep announces its strategic participation in AS Kwadraat. This step will allow Soleo Groep to further expand its multichannel portfolio. Contacting clients and their customers using their preferred channel: that’s the magic of customer contact! Catapult acted as adviser to the seller.

AS Kwadraat is a professional field marketing agency. Armin Svraka, the current director and owner of AS Kwadraat, will remain involved, taking responsibility for field marketing activities. Armin will take a seat in Soleo Groep’s management group.

“By taking this step with Soleo, we can improve our service to our clients,” explains Armin Svraka. “There is a clear synergy between our companies. The DNA of AS Kwadraat is very similar to that of Soleo. We both believe in quality and see our employees as client ambassadors. By joining forces, we can approach our clients’ customers using their preferred channel.”

“We are very pleased to welcome AS Kwadraat into the Soleo Groep. A fast-growing and renowned partner with which we have worked constructively severeal times in the recent past,” adds Jac Vermeer, director of Soleo Groep. “Soleo Groep has set out an ambitious growth strategy. Its focus is offering multichannel solutions and innovation through technological developments. Our association with AS Kwadraat is a logical next step. Field marketing offers a great expansion to our portfolio. Our aim? Further optimise customer contact and safeguard a high quality, full-service package.”

AS Kwadraat is the partner for businesses which want to approach their consumer and business customers through field marketing. AS Kwadraat has several branches in the Netherlands from which approximately 150 ambassadors work daily. AS Kwadraat’s head office is in Nijmegen. People from many different disciplines work here, enabling us to effortlessly understand our customers’ needs.